3/23/2017 – Emailed Coca-Cola Company about their packaging

This is what I wrote, 3/23/2017
I wrote similar text to both the email contact link/form on their website and the contact form for submitting ideas

Please package your products using materials derived from post consumer waste. Your bottles and cans are used ONCE and then become pollution. The plastics and metal used to make your single use bottles and cans will last a very, very long time. There is a small recycle symbol on your packaging. I hope you can do better than that. I understand cost is always a factor in business. But maybe the Coca-Cola company could be a leader instead in responsible packaging instead of being a leading polluter. Why not make your packaging out of materials derived from post consumer waste or make your packaging out of materials that will biodegrade.

 

**********************
3/24/2017 Response from Coca-Cola

I had submitted this comment to both the IDEAS page and the COMMENTS page and got a response from each.

Response from the EMAIL submission:

From the email submission:
Thank you for contacting our Web site, Ms. Gleichenhaus. We appreciate your interest in The Coca-Cola Company.

Your comments are appreciated and will be shared with the appropriate management.

If you have additional questions or comments, please feel free to contact us again.

Dominique
Industry and Consumer Affairs
The Coca-Cola Company

Please use the record number below should you have additional questions.

Response from the IDEAS submission

Thank you for contacting The Coca-Cola Company, Ms. Gleichenhaus.  We appreciate your interest in our Company.

Because of our worldwide visibility, we receive many unsolicited suggestions from persons outside of our Company.  We are complimented that our consumers are interested enough in our Company to want to help us improve our performance.  At the same time, however, we are unable to consider any submissions from persons or business groups outside our Company when the submission relates to advertising, sales promotions, formula modifications for any of our brands, or concepts we have previously reviewed.

We recognize that having such a policy may occasionally cause us to miss an opportunity for good suggestions from our friends outside the Company.  However, experience has shown us that our policy is the best course to follow.  The result is that we cannot consider your suggestion.

We wish to emphasize that although we cannot consider your idea, this in no way reflects on its merit. 

It may interest you to know that working with our supply chain partners, The Coca-Cola Company has developed a new PET plastic bottle made partially from plants. The “PlantBottle™” is fully recyclable, has a lower reliance on a non-renewable resource, and reduces carbon emissions, compared with petroleum-based PET plastic bottles.

Traditional PET bottles are made from petroleum, a non-renewable resource.  The new bottle is made from a blend of petroleum-based materials and up to 30 percent plant-based materials.  Initially, we will use sugar cane and molasses, a by-product of sugar production, for the “PlantBottle™.”   For future generations of the “PlantBottle™”, we are looking at using other plants and plant wastes, such as wood chips, corn stover or wheat stalks.  Our vision is to develop and commercialize PET plastic bottles that are made completely from renewable resources and are recyclable.

For more information please visit our Company page:
http://www.coca-colacompany.com/stories/great-things-come-in-innovative-packaging-an-introduction-to-plantbottle-packaging

If you have additional questions or comments, please feel free to contact us again.

Jahniah
Consumer Interaction Center
The Coca-Cola Company

I am encouraged by the link they provided and will investigate.

**********************

Related Posts, Information, and Links

*
Writing and Calling Companies About Their Packaging
https://projectput.wordpress.com/2017/03/24/writing-and-calling-companies-about-their-packaging/

*
Project PUT: Pick Up Trash on Facebook:

https://www.facebook.com/ProjectPUT/
@ProjectPUT

*
Project PUT: Pick Up Trash on Pinterest:

https://www.pinterest.com/singbooksemily/project-put-pick-up-trash/

*
Project PUT: Pick Up Trash Blog:

https://projectput.wordpress.com/

*
Project PUT: Pick Up Trash Online:

ProjectPUT.org

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s